Credit Card companies are ALWAYS scrambling to think of ways to increase card usage. Getting people to use more of their card… and not just sign up for its benefits.
Sometimes, when I’m too free, I think of ways that can do this more effectively through social media (since this is my core interest).
Currently, unfortnately, I’m in a fluffy mindset so I won’t contribute the ideas I previously thought of and just give much praise to FRANK Credit Card by OCBC.
You can read all about the FRANK Credit Card here so I’ll just highlight what I love about it and why out of my 20+ over credit cards from most of SG’s banks in Singapore, I find myself using the FRANK Credit Card more than any other card.
1) My Card Design is MAX awesome.
It’s red, it’s a picture of heels (symbolising women power IMHO) and it’s a pretty design. I love having that representing me as a woman and what I can do with my self-owned credit card.
The card is called Too Sexy For My Shoes found here!
You can choose from over 130 card designs on their website! The boyfriend is super loving this card design below and applied for it as well!
2) One card for it all
Yes I understand there are many other cards out there that provide it all but HEY, having point 1 above as such a STRONG advantage over other cards, I’m grateful they are also a one card for it all too! Cos I don’t want just a pretty shell for my credit card! I want it all. Looks & function!
• Swipe it with VISA
• Make payment with NETS
• Withdraw cash at over 1,100 ATMs
• Trains and bus rides with NETS FlashPay
3) All Banks FINE you for late payment. But a bank that rewards you for paying on time?
That’s FRANK!
• Be rewarded with a S$5 voucher when you pay on time for 6 consecutive months in your first year of membership.
• And, they’ll send you an SMS alert 5 days before payment due date to ensure you don’t miss the deadline.
No traps here! They sincerely want you to make it for the free voucher!
4) Relevant Deals
How many credit cards have blogshops as merchants for card promotions?! FRANK does! And movies, and clubbing, and dining (and these are not deals with those ATAS places you know you’ll never go).
5) SIMPLE, Straightforward rewards program
Your card, your choice. Cash rebates or rewards items? Your choice!
• Earn 1 OCBC$ for every S$1 charged to your FRANK Visa Credit Card anywhere.
• Have the choice of redeeming your OCBC$ for cash or rewards.
• No cap on cash rebates redeemed. Cash rebate redemption is available for every 1,000 OCBC$ accumulated.
• Redeem anytime at ocbc.com/rewards
** That’s it! 5 simple points and that’s good enough to sway me over **
No fancy copywriting, I just want it simple. And FRANK’s just what I need.
Last but not least,
Receive a S$30 H&M Gift Card
when you spend S$500 on your FRANK Credit Card within the first month of card issuance.
More info at http://www.frankbyocbc.com | Twitter | Facebook
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