Rêveur is a wildly popular brand in Japan’s haircare industry, especially famous for their silicone-free haircare line and ideology that quality haircare products should be made affordable and enjoyed by the mass market. Holding the No.1 title in the non-silicone haircare industry, Rêveur aspires to let its haircare line be recognized as a “beauty product” that assists women in their pursuit of beauty. With this goal in mind, Rêveur has already won over 8 awards and hit the jaw-dropping mark…

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