Truth about Advertising # 1 Quotable quotes: – “I tried to cramp as many ideas as I can into this brief because I am too weak and too stupid to make a decision.” – “Let me ask a question in order to give the illusion that I actually give a shit” – “An awkward and uncomfortable drink with the client anyone?” – “So basically I thought the best approach would be to repeat exactly what you told me on the first…

*Gaaassssppp*!! It’s 3.30pm now on my clock and I just realised it’s Friday the THIRTEETH! I wait one whole year for this day to come only to forget when it does! Gosh! I went to read up one why this day is so named and I found one that said: “It is a modern amalgamation of two older superstitions: that thirteen is an unlucky number and that Friday is an unlucky day.” Bullshit. Friday is never an unlucky day! Fridays…

This is always super fun to be part of. Whether you’re part of a marketing team or an advertising agency proposing this, or the audience, or the actor, or the people watching it on youtube, this first following video is one of the best examples of Guerilla Marketing – smart, unexpected and interesting. The rest are pretty fun ideas! Lastminute.com asks “When was the last time you’ve been to the theatre?” =) Food Court Musical > This is always fun…

Possibly the world’s favourite person to play photoshop tricks on – George Bush Possibly the world’s most important person now – Obama Barack What’s next! Haha! 

1) Happy (Not) Niu YearThe year of the ox. I wonder why I didn’t predict in some sort of super damn big picture way that 2009 is the year of the bad. Of recessions, of retrenchments, of pay cuts, of everything bad. Even if the Singapore budget helps our employers in subsidizing 12% of the first $2,500 salary of every CPF-contributing employee, who wouldn’t want to keep additional money from reduced operational cost for themselves instead of passing that on…

And…. I’m back! With a flu and fever and cough, etc, etc, etc. My trip to KL was so packed. Reunion dinner, family dinners, etcetc. I’ll make time for meetups the next trip round! When I got back, my flatmate was 101% super on about mahjong already so I joined in and drawed one game and lost $35 on the next. What the hell!! My cards were damn nice for 3 rounds. Qing Yi Ser leh!! Shit. And someone decided…

Gong Hei Fatt Choy everyone! I’m going to face the massive human jam that promises to choke me with funky smells emitting from people of all races, drive me nuts by seeing with my very own eyes how stupid some people can be and make me sigh in absolute resignation. This human jam is already taking place as we speak with the hordes of Malaysians going home for CNY. And no thanks to the Singaporeans who decide to go to…

I tell you, my friend is such a joker. Here’s a little something she did to brighten up my day. *P.s.: Fabbie, in case you really wanted the word in chinese, it should be “Bu Fang Bian”. LOL!!